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Photo: NürnbergMesse GmbH / Google Maps
Toys & Consumer Goods · Nuremberg, Germany

Spielwarenmesse 2027: Dates and Hotels

Spielwarenmesse 2027 runs 2 to 6 February at Messezentrum Nurnberg, Nuremberg. 59,000 attendees

Opens in 92 days. Hotels near the venue sell out early
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Where to stay for Spielwarenmesse 2027: the closest hotels to Messezentrum Nurnberg are in Altstadt (Old Town) and Hauptbahnhof area, with Langwasser/Messe a short ride away. Rooms near the venue sell out first, so book a free-cancellation rate early. Add your company name and tax number at checkout for an itemised company invoice.

Spielwarenmesse is the world's largest toy trade fair, held each year at the Messezentrum Nurnberg exhibition centre in Nuremberg, Germany. It gathers toy and game manufacturers, retailers, buyers, licensing partners and industry press from across the world for a major, buyer-focused week of product previews and ordering. For a hotel-booking traveller, Nuremberg is a compact, well-organised fair city: the exhibition centre is directly linked to the city by the U1 underground line, so proximity to a metro stop matters more than being at the halls themselves. However, hotel supply is limited relative to fair demand, so rooms in Nuremberg and surrounding towns book out early and prices rise, pushing some visitors to nearby cities like Furth or even to commute from further afield by train. The U-Bahn connection from the airport and main station makes public transport the easy default, and staying near the U1 or U2 lines keeps daily travel to the fair fast and reliable.

Popular areas for attendees: Altstadt (Old Town) · Hauptbahnhof area · Langwasser/Messe.

  • The Messezentrum is linked directly to the city by the U1 underground line, so a hotel near a U-Bahn stop reaches the halls fast.
  • Nuremberg's hotel stock is limited during the fair, so booking early secures better locations and rates.
  • Staying near the main station gives quick U1 access to the venue plus the old town's dining and sights.
  • Nearby Furth and towns on the rail network absorb overflow demand when central Nuremberg fills up.

Event at a glance

Dates
2 Feb to 6 Feb 2027
Venue
Messezentrum Nurnberg
City
Nuremberg, Germany
Airport
NUE
Attendance
59,000
Official event site

Live rates near the venue

Hotels near Messezentrum Nurnberg for Spielwarenmesse 2027

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Hotels ranked by walking distance to the halls.

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Choose your dates3 nights

Need 6 or more rooms? We'll quote your group

Rates shown for a 3 night stay, Mon, Feb 1 → Thu, Feb 4, arriving the day before the fair opens, or choose your own dates above.

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Hotel rates near major event venues rise as the dates approach and the closest hotels sell out first. Booking a free-cancellation rate early locks the price with no downside.

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Book several rooms near Messezentrum Nurnberg, keep every stay on a free-cancellation rate, and add your company name and tax number at checkout to receive an itemised invoice for your accounts, emailed the moment you book.

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Exhibiting or sending a team? Tell us how many rooms you need and we will send a personalised quote within 24 hours, with the distance from every hotel to Messezentrum Nurnberg. If the closest hotels are nearly full, we split your team across neighbouring hotels a few minutes apart. Corporate accommodation for Spielwarenmesse

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Free Spielwarenmesse Insider Guide

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  • The best hotels within walking distance of the venue
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  • How to beat the sold-out fair-week rooms

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Need to expense this trip? Business invoices available at checkout.

Where should you eat during Spielwarenmesse?

NuernbergMesse sits just south of the old town, a few U-Bahn stops (U1) from the medieval centre where most dining lives. Franconian portions are hearty and kitchens close relatively early, so plan client dinners for a prompt start.

Essigbratlein, photo 1Photo: Florian Neuroth / Google Maps
Essigbratlein, photo 2Photo: DarkWave Records / Google Maps
Essigbratlein, photo 3Photo: DarkWave Records / Google Maps
$$$ · Upscale★ 2 Michelin stars

Essigbratlein

Modern vegetable-forward tasting menu

Old town, near Weinmarkt (~4km north of NuernbergMesse)

Nuremberg's landmark fine-dining restaurant in a historic 16th-century house, celebrated for herb- and vegetable-driven cooking. The top choice for a special dinner.

Tip: Small room - reserve well ahead.

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Waidwerk, photo 1Photo: Waidwerk / Google Maps
Waidwerk, photo 2Photo: Waidwerk / Google Maps
Waidwerk, photo 3Photo: a_element / Google Maps
$$$ · Upscale

Waidwerk

Modern regional

Near the centre / Sterntor

An intimate contemporary restaurant with a precise, produce-led menu - a quieter, refined alternative for entertaining a client.

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Bratwurst Roslein, photo 1Photo: Bratwurst Röslein / Google Maps
Bratwurst Roslein, photo 2Photo: Alexander Staudigel / Google Maps
Bratwurst Roslein, photo 3Photo: Bratwurst Röslein / Google Maps
$$ · Mid-range

Bratwurst Roslein

Franconian

Old town, near Hauptmarkt

A large, atmospheric Franconian tavern serving grilled Nuremberg bratwurst and regional classics in a historic hall. Good for a group wanting local flavour.

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Bratwursthausle bei St. Sebald, photo 1Photo: Bratwursthäusle bei St. Sebald / Google Maps
Bratwursthausle bei St. Sebald, photo 2Photo: Yan Zhang / Google Maps
Bratwursthausle bei St. Sebald, photo 3Photo: Ronald Bugeja / Google Maps
$ · Casual

Bratwursthausle bei St. Sebald

Nuremberg bratwurst

Old town, beside St. Sebald church

The definitive spot for finger-sized Nuremberg Rostbratwurst grilled over beechwood. A quick, iconic, low-cost lunch.

Tip: Order '6 im Weckla' (in a roll) for a cheap standing bite.

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Barfusser Hausbrauerei, photo 1Photo: Barfüßer Hausbrauerei Ulm / Google Maps
Barfusser Hausbrauerei, photo 2Photo: Wolfgang Pliquett / Google Maps
Barfusser Hausbrauerei, photo 3Photo: Barfüßer Hausbrauerei Ulm / Google Maps
$$ · Mid-range

Barfusser Hausbrauerei

Brewpub / German

Old town, in a historic cellar

A cavernous house brewery serving its own beer with hearty German fare. Casual and lively for an after-work team dinner.

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Neef Confiserie Cafe, photo 1Photo: Stefan Sieb / Google Maps
Neef Confiserie Cafe, photo 2Photo: SeReuns / Google Maps
Neef Confiserie Cafe, photo 3Photo: John D. Doe / Google Maps
$$ · Mid-range

Neef Confiserie Cafe

Historic cafe / confiserie

Old town, Winklerstrasse

A long-established confectioner and cafe, ideal for coffee, cake and the city's famous Lebkuchen. A civilised mid-morning break.

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After the halls close: Nuremberg

Client dinner, team night out or a free day after Spielwarenmesse: bookable experiences in Nuremberg, same account, same checkout.

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While you're in Nuremberg

Second-division football, the world-famous Christmas market and Rock im Park headline Nuremberg's year.

Aug-May

1. FC Nurnberg

The historic 'Club' plays at the Max-Morlock-Stadion, a short hop from the NuernbergMesse grounds.

Find tickets
Dec (late Nov-24 Dec)

Nuremberg Christkindlesmarkt

One of Germany's oldest and most famous Christmas markets, filling the Hauptmarkt with stalls, Gluehwein and Lebkuchen.

Find tickets
June

Rock im Park

Huge rock and metal festival on the Zeppelinfeld, sister event to Rock am Ring.

Find tickets
Jul-Aug

Bardentreffen

A large free open-air world- and folk-music festival across the old town's squares.

Find tickets

Fixtures recur each season; exact dates for your fair week are confirmed at ticket search.

How do you get to Spielwarenmesse?

From Nuremberg Airport (NUE)

  • The airport is close to the city and linked by the U2 underground line to the main station.
  • From the main station, change to the U1 line direct to the exhibition centre's central entrance (Eingang Mitte), roughly 25-30 minutes total.
  • A taxi from the airport to the venue takes around 30 minutes.

By long-distance rail

  • Nuremberg Hauptbahnhof is a major ICE hub with fast links to Munich, Frankfurt and Berlin.
  • From the main station the U1 reaches the fairgrounds in about 9 minutes.
  • Special Spielwarenmesse buses sometimes run from Munich Airport during the fair.

How do you get around during Spielwarenmesse?

U-Bahn to the venue

  • The U1 line runs from the main station directly to the exhibition centre's central entrance.
  • Buy a day ticket to ride the U-Bahn freely between your hotel and the halls.
  • Trains are frequent; the ride from the centre takes under 10 minutes.

Taxi and ride apps

  • Taxis queue at the airport, main station and venue during the fair.
  • Ride apps operate in Nuremberg for early or late journeys.
  • Expect queues at the halls at opening and closing times.

Do you need a visa for Spielwarenmesse?

Schengen visa-free for many nationalities

  • Germany is in the Schengen Area, so many nationalities can enter visa-free for up to 90 days in any 180-day period.
  • A future European travel authorisation (ETIAS) is planned for visa-exempt visitors; check whether it applies.
  • Ensure your passport meets Schengen validity rules for your dates.

Who needs a Schengen visa

  • Nationals of countries not on the visa-free list must obtain a Schengen visa from a German mission in advance.
  • Business visitors may need an invitation letter from the organiser or an exhibitor.
  • Apply early, as appointments can be limited around major fairs.

Entry rules change; confirm current requirements with the Germany embassy or official immigration site before booking travel.

First time at Spielwarenmesse?

  • Buy a public-transport day ticket, as the U-Bahn is the simplest way to and from the fair.
  • February in Nuremberg is cold, so pack warm layers and a coat.
  • Wear comfortable shoes; the fair is large and involves a lot of walking.
  • Reserve restaurant tables in the old town ahead, as they fill during the fair.

Insider tips from repeat attendees

  • A hotel near the U1 or U2 lines makes commuting to the Messezentrum quick and reliable.
  • Nuremberg's old town near the main station combines venue access with atmosphere and dining.
  • Consider Furth or rail-connected towns when central hotels are full or pricey.
  • Travelling from the main station, the U1 gets you to the gates in under 10 minutes.

Spielwarenmesse travel FAQs

When is Spielwarenmesse 2027?

Spielwarenmesse takes place 2 Feb to 6 Feb 2027 at Messezentrum Nurnberg in Nuremberg, Germany.

Where is Spielwarenmesse held?

Spielwarenmesse is held at Messezentrum Nurnberg in Nuremberg, Germany. The nearest airport is NUE.

Where should I stay for Spielwarenmesse?

Stay near a U-Bahn stop, ideally on the U1 line or around the main station, for fast access to the Messezentrum. Nuremberg's old town is convenient and atmospheric, with Furth and rail towns as overflow options.

How much do hotels cost during Spielwarenmesse?

Rates climb during the fair given tight supply. Expect premiums over normal levels across Nuremberg, so book early and consider nearby towns on the rail network for value.

How early should I book hotels for Spielwarenmesse?

Book months ahead. As the world's largest toy fair, it strains Nuremberg's hotel capacity, and well-located rooms sell out early with prices rising closer to the event.

Which airport do I fly into for Spielwarenmesse?

Nuremberg Airport (NUE) is closest, linked to the city by the U2 underground. Munich Airport is a larger alternative with more international flights and sometimes direct fair buses.

How do I get from Nuremberg Airport to the Messezentrum?

Take the U2 underground to the main station, then change to the U1 line direct to the exhibition centre's central entrance, about 25-30 minutes in total. A taxi takes around 30 minutes.

Related trade fairs

Other fairs where we cover the hotels, by the same venue, city or industry.

Which hotels are closest to Messezentrum Nurnberg?

The closest hotels to the venue with the distance, the walk or ride time and an indicative nightly rate, refreshed weekly. Live prices for your exact dates are in the booking section above. Last checked 2 November 2026.

Cheap and 3 star hotels near Messezentrum Nurnberg

HotelDistance to venueWalk or rideFrom per night
Das Falk Apartmenthaus★★★3.1 km~11 min ride€363
INVITE Hotel an der Kaiserburg★★★5.7 km~19 min ride€437

More hotels close to Messezentrum Nurnberg

HotelDistance to venueWalk or rideFrom per night
Ramada by Wyndham Nuernberg Parkhotel★★★★2.5 km~9 min ride€1,351
NOVINA HOTEL Wöhrdersee Nürnberg City★★★★3.9 km~14 min ride€616
Ringhotel Loew's Merkur★★★★4.0 km~14 min ride€964
Landgasthof & Hotel Gentner★★★★4.7 km~16 min ride€1,305

EventEscapes is an independent travel platform and is not affiliated with Spielwarenmesse or its organizers. Dates and venues can change. Verify with the official event site before booking travel.