Photo: Sagrario Huerta Marcilla / Google MapsFITUR Madrid 2027 Hotels and Accommodation
FITUR 2027 runs 20 to 24 January at IFEMA Madrid (Feria de Madrid), Madrid. 255,000 visitors (155,000 trade)
- Free-cancellation rooms
- Lock today's hotel rate
- Company invoice
- Book rooms for your team
Where to stay for FITUR (International Tourism Trade Fair) 2027: the closest hotels to IFEMA Madrid (Feria de Madrid) are in Campo de las Naciones and Barajas, with Salamanca a short ride away. Rooms near the venue sell out first, so book a free-cancellation rate early. Add your company name and tax number at checkout for an itemised company invoice.
FITUR, the International Tourism Trade Fair, holds its 47th edition at IFEMA Madrid from Wednesday 20 to Sunday 24 January 2027, with Puerto Rico as partner country and eleven halls arranged by world region. Wednesday to Friday are reserved for accredited professionals; on Saturday and Sunday the general public is admitted too. The 2026 edition drew about 255,000 visitors, roughly 155,000 of them on the trade days. For FITUR Madrid hotels, that means two waves of demand: tourism boards, airlines, hoteliers and agents fill rooms from Tuesday night, then weekend visitors arrive. Campo de las Naciones, the business district around IFEMA, is the closest base, while Barajas suits early flights and Salamanca or the centre suit evening meetings and receptions. This page shows live hotel rates near the venue for your dates, so you can compare Madrid accommodation for FITUR by distance before the trade-day rush.
Popular areas for attendees: Campo de las Naciones · Barajas · Salamanca · Madrid city centre.
- Madrid hotels for FITUR sorted by distance to IFEMA Madrid, from Campo de las Naciones to Salamanca and the centre
- Live rates for 20-24 January 2027, with dates you can change to cover trade days, the public weekend or both
- Free-cancellation rates shown where the hotel offers them, helpful while stand meetings and receptions are still being set
- An itemised company invoice emailed at booking, plus a delegation or exhibitor group quote within 24 hours via our enquiry form
Event at a glance
- Dates
- 20 Jan to 24 Jan 2027
- Venue
- IFEMA Madrid (Feria de Madrid)
- City
- Madrid, Spain
- Airport
- MAD
- Attendance
- 255,000 visitors (155,000 trade)
Live rates near the venue
Hotels near IFEMA Madrid (Feria de Madrid) for FITUR 2027
Free cancellation first
Flexible rooms prioritised so plans can change without penalty.
Company invoice
Itemised invoice billed to your company, emailed the moment you book.
Stay close to the venue
Hotels ranked by walking distance to the halls.
Lock today's rate
Reserve at the current price and book several rooms for the team.
Plan your stay
Rates shown for the event window, Tue, Jan 19 → Mon, Jan 25 (arrive the day before, leave the day after), or choose your own dates above.
Hotel rates near major event venues rise as the dates approach and the closest hotels sell out first. Booking a free-cancellation rate early locks the price with no downside.
On the map
The venue, your hotel options and where to eat, all in one view. Tap the map to explore it full screen.
Booking hotels for a team or company?
Book several rooms near IFEMA Madrid (Feria de Madrid), keep every stay on a free-cancellation rate, and add your company name and tax number at checkout to receive an itemised invoice for your accounts, emailed the moment you book.
- Itemised company invoice, emailed instantly
- Bills to your company name and ABN / VAT / tax number
- Free-cancellation rates prioritised for changing plans
- Book multiple rooms for the team in one place
Send this page to colleagues so everyone books their own room near the venue, all at today's rate.
Exhibiting or sending a team? Tell us how many rooms you need and we will send a personalised quote within 24 hours, with the distance from every hotel to IFEMA Madrid (Feria de Madrid). If the closest hotels are nearly full, we split your team across neighbouring hotels a few minutes apart. Corporate accommodation for FITUR (International Tourism Trade Fair)
Free FITUR (International Tourism Trade Fair) Insider Guide
Do FITUR (International Tourism Trade Fair) the easy way. Get our curated guide, plus first access to near-venue rooms before they sell out.
- The best hotels within walking distance of the venue
- Where to host clients for dinner near the halls
- How to beat the sold-out fair-week rooms
We'll email your guide and occasional FITUR (International Tourism Trade Fair) hotel deals. Unsubscribe anytime.
Need to expense this trip? Business invoices available at checkout.
Where should you eat during FITUR (International Tourism Trade Fair)?
Madrid eats late and eats well, from centuries-old taverns to some of the most ambitious kitchens in Europe. It is an easy city for business dining, with everything from quick tapas counters to standout tasting menus a short ride from the fairgrounds.
Photo: Jordan Hays / Google Maps
Photo: K / Google Maps
Photo: Saul Berrios / Google MapsSobrino de Botín
Spanish / Castilian roast
La Latina / Centro
A Madrid institution famous for wood-oven roast suckling pig and lamb. The warm, historic dining rooms make it a memorable choice for a client dinner.
Tip: Book ahead and ask for a table on one of the atmospheric lower floors.
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Photo: DiverXO / Google Maps
Photo: BaMTa / Google Maps
Photo: DiverXO / Google MapsDiverXO
Avant-garde tasting menu
Chamartín
Dabiz Muñoz's theatrical, boundary-pushing kitchen is Madrid's most celebrated fine-dining experience. Reserve well in advance for a special occasion with key clients.
Tip: Tables open online weeks ahead and vanish fast, so plan the moment your dates are set.
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Photo: M Vargas / Google Maps
Photo: Juan Antonio Ocaña Jimenez / Google Maps
Photo: Oscar Polania Salgado / Google MapsCasa Lucio
Spanish / traditional
La Latina
The home of Madrid's legendary huevos rotos, fried eggs over crisp potatoes, in a classic taberna setting that has drawn locals and visiting dignitaries for decades.
Tip: Order the huevos estrellados to share before your mains.
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Photo: Eli Harb / Google Maps
Photo: Mercado de San Miguel / Google Maps
Photo: elkin nain martinez yañez / Google MapsMercado de San Miguel
Spanish / tapas market
Centro
A restored iron-and-glass market hall packed with stalls serving Iberian ham, seafood, cheeses and wines by the glass. Ideal for a relaxed, grazing lunch.
Tip: Go early or mid-afternoon to beat the busiest crowds.
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Photo: La Casa del Abuelo / Google Maps
Photo: La Casa del Abuelo / Google Maps
Photo: Lord Foodie / Google MapsLa Casa del Abuelo
Spanish / tapas
Centro (Barrio de las Letras)
A tiny, century-old tavern known for sizzling garlic prawns and a glass of house red. A quick, authentic bite between meetings.
Tip: Stand at the bar for the fastest service and the full local experience.
Open in Google MapsAfter the halls close: Madrid
Client dinner, team night out or a free day after FITUR (International Tourism Trade Fair): bookable experiences in Madrid, same account, same checkout.
While you're in Madrid
Trade-fair season lands Madrid at its liveliest: world-class football, the great art museums along the Paseo del Prado, and evenings that run late over tapas and flamenco. There is always something on within a short taxi or Metro ride of the fairgrounds.
Real Madrid at the Santiago Bernabéu
Catching a LaLiga or Champions League night at the newly rebuilt Bernabéu is an easy, memorable way to entertain clients after the show floor closes.
Find ticketsMuseo del Prado
Spain's flagship art museum, home to Velázquez and Goya, is a 20-minute stroll from the centre and free in its last two hours if your schedule is tight.
Find ticketsFlamenco at Corral de la Morería
The city's most storied tablao pairs live flamenco with dinner, making it a strong choice for a small client group who want a real taste of Madrid.
Find ticketsFiestas de San Isidro
Madrid's patron-saint festival fills the streets with concerts, chotis dancing and open-air fun, worth knowing if your fair dates fall in May.
Find ticketsFixtures recur each season; exact dates for your fair week are confirmed at ticket search.
How do you get to FITUR (International Tourism Trade Fair)?
From Madrid-Barajas Airport (MAD)
- IFEMA Madrid is very close to Barajas, making this one of Europe's shortest airport-to-venue transfers; a taxi typically takes 10-15 minutes outside peak traffic
- Metro Line 8 runs from the airport terminals to Feria de Madrid station, which serves IFEMA's South entrance, in a few stops
- Madrid taxis charge a fixed fare between the airport and the area inside the M-30 ring; IFEMA lies outside it, so expect a metered fare to the venue
- Rideshare apps operate at Barajas, with pickups from designated areas at each terminal
By rail and road
- AVE high-speed trains arrive at Atocha and Chamartín; from either, use Cercanías or Metro to reach Line 8, or take a taxi to IFEMA
- By car, IFEMA is reached from the M-40 (exits 5-7), M-11 (exits 5 and 7) and A-2 (exit 7)
- City buses 73, 112, 122 and 828 also serve the fairground
- On trade days, taxis queue at IFEMA's South and North gates at show close; walking to the Metro is often quicker
How do you get around during FITUR (International Tourism Trade Fair)?
Getting to IFEMA Madrid each day
- Metro Line 8 to Feria de Madrid is the most reliable way in and links to the wider network at Nuevos Ministerios
- From Salamanca or the centre, change to Line 8 at Nuevos Ministerios; the trip is usually 20-30 minutes
- Trade days run 10:00-19:00; Saturday runs 10:00-20:00 and Sunday 10:00-18:00
- Taxis drop off and pick up at the South and North gates; agree on one gate when meeting colleagues
Around Madrid
- Madrid's Metro is extensive and frequent; a rechargeable transport card saves time over single tickets
- Dinner starts late in Madrid, often 21:00 or later, which leaves time for receptions after the halls close
- January in Madrid is dry but cold in the mornings and evenings, so pack a warm layer
- FITUR week brings many tourism-board receptions and side events across the city; build in travel time between them
Do you need a visa for FITUR (International Tourism Trade Fair)?
Visa-free / visa on arrival
- EU, EEA and Swiss citizens need only a valid passport or national ID card
- Citizens of visa-exempt countries such as the UK, USA, Canada, Australia and Japan can visit Spain for up to 90 days in any 180-day period for business, including trade fairs
- The EU Entry/Exit System now registers non-EU travellers' fingerprints and a facial image at the first Schengen border crossing, so allow extra time at passport control
- Check before you travel whether the EU's ETIAS pre-travel authorisation has started for visa-exempt nationals
eVisa / visa required
- Nationals of countries such as India, China, Nigeria and Pakistan need a short-stay Schengen (type C) visa, applied for in person through the consulate or its visa centre
- You can apply up to six months before travel; appointment slots before winter and spring fairs fill quickly, so start early
- Professional visitors who need a visa should complete FITUR accreditation first and include the confirmation, plus an employer letter, with their application
Documents to carry
- A passport issued within the last ten years and valid for at least three months after you leave the Schengen area
- Your fair registration or ticket confirmation and your hotel booking
- A letter from your employer explaining the business purpose of the trip, plus travel insurance if you hold a visa
Entry and visa rules change; check current requirements with the embassy or consulate of the country you are visiting, or official EU sources, before you book.
First time at FITUR (International Tourism Trade Fair)?
- Professional accreditation is required for Wednesday to Friday; register on the IFEMA passes and tickets page well before the show
- Plan your days by hall, as FITUR's halls are arranged by world region, and use sections such as FITUR TechY for focused visits
- Book meetings with tourism boards and exhibitors before you arrive; stand diaries fill weeks ahead
- If you only need business contacts, the trade days are enough; the weekend is busier and more consumer-focused
- Madrid-Barajas is very close to IFEMA, so a Friday evening flight home is realistic
Insider tips from repeat attendees
- Rooms around IFEMA and Barajas tighten fastest for Tuesday and Wednesday nights, so secure those first
- Many trade visitors leave on Friday evening, so weekend rates in the centre can be easier than on the trade days
- Metro Line 8 is busiest just before the 10:00 opening; arriving a little earlier or later eases the crush
FITUR (International Tourism Trade Fair) travel FAQs
Where is FITUR (International Tourism Trade Fair) held?
FITUR (International Tourism Trade Fair) is held at IFEMA Madrid (Feria de Madrid) in Madrid, Spain. The nearest airport is MAD.
Should my FITUR hotel dates cover trade days or public days?
It depends on why you are going. Wednesday 20 to Friday 22 January 2027 are for accredited professionals only, so business visitors and exhibitors usually book from Tuesday to Friday night. Saturday 23 and Sunday 24 January are open to the public as well, so stay through the weekend only if you want those days.
Where should I stay for FITUR Madrid?
Campo de las Naciones is closest to IFEMA, and Barajas is handy for the airport. Salamanca and central Madrid are on the Metro via Nuevos Ministerios and suit visitors with evening events in the city.
How do I get to IFEMA Madrid for FITUR?
Metro Line 8 stops at Feria de Madrid, by the South entrance, and also connects to the airport. Buses 73, 112, 122 and 828 serve the venue, and taxis use ranks at the South and North gates.
What are FITUR's opening hours?
The professional days, 20-22 January, run 10:00-19:00. On Saturday 23 January the fair is open 10:00-20:00 and on Sunday 24 January 10:00-18:00.
Can I change the hotel dates?
Yes. You can change the check-in and check-out dates in the hotel search to match your own schedule, for example to cover only the trade days.
Can you handle FITUR exhibitor accommodation for a delegation?
Yes. Tell us your group size and dates through the enquiry form and we will send a quote within 24 hours.
Register for your attendee badge
Your entry badge is separate from your hotel. Get it from the official FITUR (International Tourism Trade Fair) portal before you travel. We handle the travel; the event handles the badge.
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Which hotels are closest to IFEMA Madrid (Feria de Madrid)?
The closest hotels to the venue with the distance, the walk or ride time and an indicative nightly rate, refreshed weekly. Live prices for your exact dates are in the booking section above. Last checked 25 October 2026.
Cheap and 3 star hotels near IFEMA Madrid (Feria de Madrid)
| Hotel | Distance to venue | Walk or ride | From per night |
|---|---|---|---|
| Bext Valdebebas★★★ | 1.9 km | ~8 min ride | €126 |
| Compostela Suites Apartments★★★ | 3.7 km | ~13 min ride | €121 |
More hotels close to IFEMA Madrid (Feria de Madrid)
| Hotel | Distance to venue | Walk or ride | From per night |
|---|---|---|---|
| Novotel Madrid Campo de las Naciones★★★★ | 0.6 km | ~9 min walk | €404 |
| Sercotel Alcalá 611 Hotel★★★★ | 2.3 km | ~9 min ride | €196 |
| Barceló Imagine★★★★★ | 5.9 km | ~20 min ride | €248 |
| Eurostars Madrid Tower Hotel★★★★★ | 6.2 km | ~21 min ride | €229 |
EventEscapes is an independent travel platform and is not affiliated with FITUR (International Tourism Trade Fair) or its organizers. Dates and venues can change. Verify with the official event site before booking travel.